Digital Marketing is advertising messages delivered through online channels such as websites, mobile apps, search engines, social media and emails. It helps a brand generate interest in their products among their consumers.

http://EzineArticles.com/9820860 - Oct 30, 2017

What is Digital Marketing and what does it mean to me? Digital Marketing is the use of digital technology to deliver your marketing messages and to allow your customers to interact with your business. Traditionally marketing has been about pushing your messages to your customer, digital marketing is about having a two dialogue with your customers.

http://EzineArticles.com/6861081 - Feb 04, 2012

Marketing and advertising mediums have dramatically shifted over the past 10 years. The advertising agency of the past is now becoming the digital marketing agency. But just what marketing activities would fall under the digital marketing umbrella, and how can small to medium sized business owners best utilize them? In this article - What Is Digital Marketing? A Guide to Marketing in Today's Digital World - digital marketing as it stands today is defined, and recommendations on how the small to medium sized business owner can take full advantage of digital marketing media.

http://EzineArticles.com/6408076 - Jul 07, 2011

In the last decade, the reliance on the Internet has certainly changed the way in which business is conducted. It is clear to most business owners that without an online presence, your business is truly missing out on a majority of marketing, advertising, and success. Nowadays, anyone who is anyone maintains their own blog, social media platform, and of course a website. If you are a business owner and you do not have a website, you are neglecting to market yourself in the most effective way. That is why it is critical for every business to not only build a site for themselves, but also reinforce its presence through digital marketing.

http://EzineArticles.com/6851750 - Jan 31, 2012

Digital marketing isn't rocket science. It has no boundaries. Since you may see, digital promotion is a big and complicated topic. Digital Marketing is a huge subject and you cannot turn into a hero in 30 hours! It is a type of marketing technique where the marketing activity is carried out with the help of channels and platforms available on the internet. It uses the internet as a main promotional medium, in addition to traditional TV and radio.

http://EzineArticles.com/9878140 - Feb 02, 2018

Digital Marketing is the fastest changing media among all others. It takes just one minor change by a big fish like Google to send ripples of changes across the media. Thus, periodic analysis of such changes is necessary.

http://EzineArticles.com/8261833 - Jan 19, 2014

The ever evolving technology is promising to bring a revolution in digital marketing. It is therefore important that any future-oriented business keeps tabs on these changes. In order to keep customers coming back, businesses need to be more interactive, engaging with their target audience using the available digital marketing platforms.

http://EzineArticles.com/7134144 - Jun 20, 2012

While the definition of digital marketing is quite ordinary, the capabilities of Digital Marketing are extraordinary. Learn what it means to use the push pull strategy in digital marketing.

http://EzineArticles.com/6892188 - Feb 20, 2012

Digital marketing covers a broad spectrum of marketing avenues. At the heart of digital marketing is the internet and smart phones. The internet is the universe in which information is disseminated and the smart phone is the medium through which the audience connects to the internet. Therefore, Digital marketing = Internet marketing + Mobile marketing

http://EzineArticles.com/6430421 - Jul 17, 2011

Digital marketing services encompass a wide variety of channels. Among these, internet is the primary digital media and is most popular. The other channels are mobile, CD-ROM, DVD and similar physical interactive media.

http://EzineArticles.com/3367990 - Dec 03, 2009

The term marketing is so broad, it covers many different aspects and there are lots of ways companies and brands can market themselves. So here are just some of the basics of the wonderful world of digital marketing and how it can help you and your business.

http://EzineArticles.com/8241911 - Jan 13, 2014

Unless you have been asleep for the past 20 years, you will have noticed that digital content is dominating the marketplace. From the explosion of internet entertainment to new mobile technologies, these ever-expanding platforms not only allow us a wider range of options for communication and play, but they also open up new pathways for brands and companies to communicate directly with consumers. The exciting new field of digital marketing offers new opportunities to connect with your clientele, often times at a fraction of the cost of traditional marketing methods.

http://EzineArticles.com/7998054 - Sep 12, 2013

In this article we break down Digital Marketing into its basic components and analyze each individually. We'll talk about purpose, function and we'll give some specific examples.

http://EzineArticles.com/9362139 - Mar 23, 2016

Digital Marketing is a method in marketing both product and services via electronic channels made available by innovative developers the likes of internet and other digital sources including television, radio etc. SEO is a good marketing strategy to increase traffic to a site being promoted for various purposes.

http://EzineArticles.com/6888348 - Feb 17, 2012

One of the most common misconceptions that small companies have about the internet is that having a website is enough to ensure that online business will soon be booming. Many companies which operate from tiny shops in small towns with very little footfall which are hoping to take on the bigger players in their niche by reaching out to consumers far and wide with a website fall into the trap of assuming the customers will be racing to get to their site. They make the mistake of not asking for the help of a digital marketing agency.

http://EzineArticles.com/5045262 - Sep 16, 2010

The channels for new products have been increasing by leaps and bounds, our society has become even more sophisticated, and the amount of customers and consumers are mounted. Since the number of people is increasing, the requirement to fulfill each and everyone around this world has been increasing at the same time.

http://EzineArticles.com/1428754 - Aug 21, 2008

Today nearly 80% of all the media that we consume come through digital channels. Massive internet usage and digital media has given rise to a new marketing concept called Digital Marketing.

http://EzineArticles.com/9896458 - Mar 02, 2018

Digital Marketing - driving visitors and potential customers to your website. This article explains how to find and choose the best digital marketing agency.

http://EzineArticles.com/9826428 - Nov 08, 2017

Just like how internet users grow minute after minue, new and traditional business owners and brand managers are now exploring online opportunities through running a digital marketing campaign. With this exploration of online opportunities comes the basic question in the minds of business owners, brand managers and the likes - What is digital marketing?

http://EzineArticles.com/7365834 - Nov 05, 2012

Many companies use the Internet to promote their products and services more effectively. Digital marketing specialists came up with different techniques for this purpose. Read on to know more about these innovative marketing strategies.

http://EzineArticles.com/7216965 - Aug 06, 2012

Digital marketing refers to the usage of online advertising tools to project products and services to potential customers. Digital Marketing has become a key component of the marketing strategy of most companies today, because as much as a third of the world's population now spends time online. Digital marketing provides advantages that were previously unprecedented. With over 2 billion people having an active online presence, online marketing provides an incredible outreach. Also, most social platforms provide their services for free, making them very cost-effective. People also tend to prefer an online marketing approach because of its personal touch and interactive nature. With these features, online advertising provides opportunities that traditional marketing hardly can; and even if it could, it would be a financial and logistical nightmare.

http://EzineArticles.com/9814800 - Oct 21, 2017

Digital marketing has changed the advertising business forever! From carrying out display ads on televisions and billboards, advertising plans have moved on to the online world. But how does digital marketing work? Is it just a passing trend or does it actually have a discernible future? Read the article to know more.

http://EzineArticles.com/9806901 - Oct 09, 2017

Business is an economic activity in which people engages to earn profit. Every Business requires marketing for its product & services and we are living in an environment which is dynamic in nature. Technology changes day by day which has an equal impact on every aspect of Business.

http://EzineArticles.com/9573322 - Nov 12, 2016

Digital Marketing: Nowadays, every big company is dreaming of capturing a high-qualified specialist in Internet marketing. What does it need him for? A professional in the Internet marketing is able to organize promotions, analyze competitor activities, and improve the company's image in the network. Internet marketing constantly experiences global changes, and this can evidenced by the fact that simple knowledge is not enough. We live in the new era: the era of Digital Marketing.

http://EzineArticles.com/9198719 - Oct 15, 2015

As a small business owner, you are often faced with an overwhelming amount of choices when it comes to where to spend your advertising budget. Since many small businesses do not work with large advertising budgets, the decision on which ad medium to choose can be both important and stressful. Many small business owners may be asking themselves, what is digital marketing? There is much debate in the current climate about whether traditional or digital advertising is the best method to bring in new customers and close more sales. Sometimes, the answer is a combination of both, but more and more businesses are choosing to go with digital advertising, with good reason. Here are some facts that you should consider when choosing how to launch your next advertising campaign.

http://EzineArticles.com/7945261 - Aug 19, 2013